Subaru Awards
#1 in Safety
Subaru is rated #1 in safety for four years running.
[1] Compared to all other measured mass-market automotive companies in the 2023 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Lowest Cost of Ownership
Subaru. Lowest Cost of Ownership for three years in a row, according to IntelliChoice. Lower than Honda or Toyota brands.
[2] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
[3] Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Proud to be Zero Landfill
Subaru was the first automotive plant in the U.S. to achieve zero-landfill status. All Subaru vehicles are built in zero-landfill plants, where 100% of waste is recycled or turned into electricity.
#1 in Quality for the Price
Subaru is rated #1 in quality for the price.
[4] Compared to all other measured mass-market automotive companies in the 2023 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Serving our community with love.
Subaru. Forbes’ #1 automotive brand for social impact.
[5] From Forbes. © 2023 Forbes. All rights reserved. Used under license.
#1 in Product Quality
Subaru is rated #1 in product quality for three years running.
[6] Compared to all other measured mass-market automotive companies in the 2023 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company’s performance. The #1 rating is shared with one other automotive company. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
TOP SAFETY PICK+
Subaru has earned more IIHS TOP SAFETY PICK+ awards than any other brand since 2013 as of April 2024.
Customer Loyalty
Subaru has earned more J.D. Power awards for Customer Loyalty than any other brand.
[7] Subaru earned the highest total number of awards across all J.D. Power U.S. Automotive Brand Loyalty Studies (conducted annually from 2019-2023). Visit jdpower.com/awards for more details.
American Rallycross Champions
Subaru has earned more IIHS TOP SAFETY PICK+ awards than any other brand since 2013 as of September 2022.
Subaru Motorsports USA is the 2021 American Rallycross team champion.
Built to Last
94% of Subaru Impreza vehicles sold in the last 10 years are still on the road today, more than the Honda Civic, Toyota Corolla, Mazda3, or Hyundai Elantra.
[1] Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Pedestrian Front Crash Prevention
The 2024 Subaru Impreza received the highest possible 2023 rating for pedestrian front crash prevention from IIHS.
5-Star
The 2024 Subaru Impreza earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[2] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
High Retained Value
The Subaru Impreza is an IntelliChoice SmartChoice winner for High Retained Value two years in a row, higher than Honda Civic, Toyota Corolla, Mazda3, Hyundai Elantra, or Nissan Sentra.
[3] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
TOP SAFETY PICK
The 2024 Subaru Impreza is an IIHS TOP SAFETY PICK for 17 years running (2008-2024).
Top Ranked
The 2023 Subaru BRZ is a top-ranked performance coupe, according to MotorTrend.
[1] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2023 © 2024 MOTOR TREND GROUP, LLC.
TOP SAFETY PICK+
The 2023 Subaru BRZ is a 2022 IIHS TOP SAFETY PICK+ when equipped with EyeSight.
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
[2] Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Highest Retained Value
The Subaru BRZ has the Highest Retained Value, according to IntelliChoice.
[3] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Built to Last
95% of Subaru WRX vehicles sold in the last 10 years are still on the road today, more than Honda Civic Si or Volkswagen GTI.
[1] Based on Experian Automotive vehicles in operation vs. total new registrations for MY2012-2021 as of December 2021.
Highest Retained Value
The Subaru WRX has the Highest Retained Value, according to IntelliChoice.
[2] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
5-Star
The 2024 Subaru WRX earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[3] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
American Rallycross Champions
2023 Overall American Rally Association (ARA) Champion
Highest Residual Value
The Subaru WRX has the Highest Residual Value among Sporty Cars for two years in a row.
[4] Awards based on the J.D. Power ALG residual value forecast for the 2023 and 2024 model years. For J.D. Power 2024 award information, visit jdpower.com/awards.
Built to Last
94% of Subaru Legacy vehicles sold in the last 10 years are still on the road today, more than the Honda Accord, Toyota Camry, Nissan Altima, Hyundai Sonata, or Kia K5.
[1] Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
TOP SAFETY PICK
The 2024 Subaru Legacy is a 2023 IIHS TOP SAFETY PICK.
Pedestrian Front Crash Prevention
The 2024 Subaru Legacy received the highest possible 2023 rating for pedestrian front crash prevention from IIHS.
5-Star
The 2024 Subaru Legacy earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[2] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
High Retained Value
The Subaru Legacy is an IntelliChoice SmartChoice winner for High Retained Value 10 years in a row, higher than Honda Accord, Toyota Camry, Nissan Altima, Hyundai Sonata, or Kia K5.
[3] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Top Ranked
The 2024 Subaru Forester is a top-ranked compact SUV, according to MotorTrend.
[1] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2023 © 2024 MOTOR TREND GROUP, LLC.
Built to Last
96% of Subaru Forester vehicles sold in the last 10 years are still on the road today, more than the Toyota RAV4, Honda CR-V, Mazda CX-5, Nissan Rogue, or Ford Escape.
[2] Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Pedestrian Front Crash Prevention
The 2024 Subaru Forester received the highest possible 2023 rating for pedestrian front crash prevention from IIHS.
The Subaru Forester has the Best Resale Value in its class for four years running,
according to Kelley Blue Book's KBB.com.
[3] Vehicle's projected resale value is specific to the 2020-2023 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
TOP SAFETY PICK
The 2024 Subaru Forester is a 2023 IIHS TOP SAFETY PICK.
5-Star
The 2024 Subaru Forester earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[4] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
Best New Cars for Teens
The 2024 Subaru Crosstrek is one of the Best New Cars for Teens, according to Kelley Blue Book.
[1] Kelley Blue Book’s 2023 Best Cars for Teens – Information Every Parent Needs, and Best Cars for Teens: The List Every Parent Needs, on Kelley Blue Book’s KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
Pedestrian Front Crash Prevention
The 2024 Subaru Crosstrek received the highest possible 2023 rating for pedestrian front crash prevention from IIHS.
Built to Last
96% of Subaru Crosstrek vehicles sold in the last 10 years are still on the road today, more than the Honda HR-V, Hyundai Kona or Jeep Compass.
[2] Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
TOP SAFETY PICK
The 2024 Subaru Crosstrek is a 2023 IIHS TOP SAFETY PICK.
Top Ranked
The 2024 Subaru Crosstrek is a top-ranked subcompact SUV, according to MotorTrend.
[3] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2023 © 2024 MOTOR TREND GROUP, LLC.
The Subaru Crosstrek has the Best Resale Value in its class for five years running,
according to Kelley Blue Book's KBB.com.
[4] Vehicle's projected resale value is specific to the 2019-2023 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
5-Star
The 2024 Subaru Crosstrek earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[5] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
Highest Retained Value
The Subaru Crosstrek has the Highest Retained Value, according to IntelliChoice.
[6] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2022 (c) 2022 MOTOR TREND GROUP, LLC.
Highest Residual Value
The Subaru Crosstrek has the Highest Residual Value among Small SUVs.
[7] Awards based on the J.D. Power ALG residual value forecast for the 2024 model year. For J.D. Power 2024 award information, visit jdpower.com/awards.
Built to Last
94% of Subaru Outback vehicles sold in the last 10 years are still on the road today, more than the Toyota RAV4, Honda CR-V, or Hyundai Santa Fe.
[1] Based on Experian Automotive vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
#1 in its Class
The 2024 Subaru Outback is #1 in its class, according to MotorTrend.
[2] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2023 © 2024 MOTOR TREND GROUP, LLC.
Side Impact
The 2024 Subaru Outback received the highest possible 2023 rating in the new side impact test from IIHS.
The Subaru Outback has the Best Resale Value in its class for four years running,
according to Kelley Blue Book's KBB.com.
[3] Vehicle's projected resale value is specific to the 2020-2023 model years. For more information, visit Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
TOP SAFETY PICK
The 2024 Subaru Outback an IIHS TOP SAFETY PICK for 16 years running (2009-2024).
5-Star
The 2024 Subaru Outback earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[4] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
Pedestrian Front Crash Prevention
The 2024 Subaru Outback received the highest possible 2023 rating for pedestrian front crash prevention from IIHS.
Cost of Ownership
The Subaru Outback is an IntelliChoice SmartChoice winner for Cost of Ownership seven times, more times than Honda CRV, Toyota RAV4, Hyundai Santa Fe, Ford Bronco Sport, or Toyota 4Runner.
[5] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Fuel Costs
The Subaru Outback is an IntelliChoice SmartChoice winner for Fuel Costs.
[6] Non-hybrid models. 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
[1] Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Cost of Ownership
The Subaru Ascent is an IntelliChoice SmartChoice winner for Cost of Ownership.
[2] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Top Ranked
The 2024 Subaru Ascent is a top-ranked 3-row SUV, according to MotorTrend.
[3] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2023 © 2024 MOTOR TREND GROUP, LLC.
Pedestrian Front Crash Prevention
The 2024 Subaru Ascent received the highest possible 2023 rating for pedestrian front crash prevention from IIHS.
TOP SAFETY PICK+
The 2024 Subaru Ascent is an IIHS TOP SAFETY PICK+.
Lowest Cost of Ownership
Subaru. Lowest Cost of Ownership for three years in a row, according to IntelliChoice. Lower than Honda or Toyota brands.
[1] 2023 IntelliChoice 5-Year Cost of Ownership Study © 2024 MOTOR TREND GROUP, LLC.
Built to Last
96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.
[2] Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2014-2023 as of December 2023.
Front Crash Prevention
The 2023 Subaru Solterra received the highest possible rating for front crash prevention from IIHS.
[3] Applies to models built after October 2022.
TOP SAFETY PICK
The 2024 Subaru Solterra is an IIHS TOP SAFETY PICK.
5-Star
The 2024 Subaru Solterra earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).
[4] MOTORTREND Buyer's Guide Ultimate Car Rankings Fall-Winter 2023 © 2024 MOTOR TREND GROUP, LLC.
